This is my final assignment for DS106. The assignment was to come up with an ad campaign for DS106. I started with my own feelings about DS106. I came into the class thinking that maybe I was too old to be involved with the web. But as I worked on projects and began to see how the techniques could be applied to so many useful and creative ends, I saw that the nature of the web is such that one can dip into it and take as much or as little as one needs or can use. I see how these story telling skills can enrich anyone’s life, and I understand that the time is coming when digital literacy will be expected of an educated person.

Who can benefit from DS106? Anyone! That’s why I thought to add a second thought to the DS106 slogan: DS106 For Life. For life, yes, but also for everyone. I remember the Levy’s Bread ad campaign from the ’60s. It took “Jewish” bread and put it in the hands and mouths of every demographic group in New York City. I would like to do the same for DS106. It is not just for young people; it is for everyone. That said, I hope that the Administration of the University of Mary Washington will take a serious look at DS106 and understand the importance of the course to UMW students. It would be a beautiful thing if the administration decided to get out ahead of the curve and set the pace for the community of educators. I believe that DS106 should be a required class for all UMW students. The skills learned in DS106 would enhance their work in whatever discipline they would choose to pursue. 

I’m so glad that I took this class.  Thank you, Martha for your help and patience.  DS106 FOR LIFE!!!  FOR EVERYONE!!!