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DS106 Radio Bumper!

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Best with headphones!!

 

Woah, this assignment was so fun that I started it immediately after it was assigned. I’d grown up listening to different radio stations (mainly the ones my parents and older sister played in the car,) and I would pay attention, not just to the songs, but to the commercials and promos; so much so that I began copying the ads word for word (driving my mom crazy.)

I created this bumper using Garageband, which is a program that comes with Mac computers, and all of the sounds were from the built-in sound library. I based the bumper after the general radio stations that say their station’s name like 3 or more times, sample a clip from one of their shows, and offer to connect with the audience online. There were 8 tracks total, each one having a different audio output or distortion. I also layered the recordings over one another to reduce the time in between. Radio stations do this to get as much time into their promo as possible since they only get maybe 15-20 seconds. The best way to learn the format of radio commercials is by listening to all the commercials whenever they come on (and not turn to a different station!)

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